To commemorate the 10th Royal Wedding Anniversary, One Gewog One Product (OGOP) inaugurated its shop at the Paro international airport and launched its website at http://www.ogop.bt yesterday.
The shop was inaugurated during Their Majesties’ visit to the airport yesterday.
October 13 is also OGOP’s Founding Day.
For the inauguration, five new OGOP products were launched. The products are: butter from Haa and Paro, homemade jam from Bumthang, roasted peanuts from Khamdang and Toedtsho gewogs of Trashiyangtse, and honey from Bumthang produced in blister packs, as well as honey with lemon from Bumthang and Haa.
OGOP is a Royal initiative under the Queen’s Project Office.
OGOP aims to boost the local economy and strengthen rural communities by providing support for value addition of local produce, packaging, and market access. It seeks to identify at least one authentic Bhutanese product from each gewog, find and bridge the gaps in their value chains, and develop high quality products for both domestic and international markets.
Each product chosen to be marketed by OGOP comes from local artisans and a community of farmers, who have received support to grow high-quality crops. Every item has been selected carefully, and processed with age-old wisdom combined with state-of-the-art techniques, to offer Bhutanese products of the highest quality.